In the vast and dynamic world of digital marketing, the Google Ad Grants program stands out like a shining star, offering nonprofits an incomparable opportunity. By adding additional websites to your Ad Grant account, you can strategically expand your online footprint. Like digital explorers, you’ll reach new audiences and strengthen your influence. This strategy thus becomes an essential pillar for propelling your message to new horizons and forging valuable links with those who share your values and mission.
Charity Rocket is a nonprofit dedicated to promoting the cause of other nonprofits like yours! Our expert grant pilots will be happy to help if you need further assistance.
Understanding the importance of adding domains to your Ad Grant account
What’s the added value?
Adding additional domains to your Ad Grant account offers significant added value for your nonprofit. In fact, it extends the reach of your online advertising campaigns. By including several of your own websites, you can let them benefit from the grant you’ve already obtained.
This strategy strengthens your organization’s online visibility. By targeting different areas, you multiply the points of contact with web users interested in your mission. This can translate into greater recognition of your organization and a better perception of your organization in the public mind.
What’s the impact on online visibility?
Adding additional domains to your Ad Grant can have a positive impact on your fundraising efforts. By reaching a wider audience and raising your organization’s profile, you increase the chances of attracting new donors and retaining existing ones. This increased commitment can translate into increased donations and financial resources available to support your programs and initiatives.
Rules and steps for adding domains to your Ad Grant account
Website rules
Domain names used with the Ad Grant must meet certain criteria to be approved. We have written an article that explains them in detail, but here’s a brief overview:
Content should be specific to your organization.
Website rules
Step 2: Fill in the form
Have your CID (Google Ads ID number) ready, if you don’t know where to find it click here.
Once submitted, the request will be reviewed within 10 working days.
If all has gone well, you’re now ready for the landing phase and new adventures! If you need any assistance or have any questions, the expert grant pilots at Charity Rocket are here to help, just fill in the form!